AI Insights · Timothy · April 2023
Top 5 Delivered Meal Kits and Specialty Foods Apps in Ireland: Q1 2023 Performance
In Q1 2023, Ireland's top meal kit and specialty food apps saw varied trends in downloads and active users. Discover the performance metrics for HelloFresh, Vivino, DropChef, CrowdFarming, and Gousto.
In the first quarter of 2023, the top five delivered meal kits and specialty food applications in Ireland displayed diverse performance trends on a unified platform. Here, we delve into the weekly downloads, revenue, and active user metrics for HelloFresh: Meal Kit Delivery, Vivino: Buy the Right Wine, DropChef, CrowdFarming, and Gousto.
HelloFresh: Meal Kit Delivery experienced a notable fluctuation in weekly downloads throughout Q1 2023. Starting with 536 downloads at the end of December 2022, the app saw a peak of 2.4K downloads in mid-January before gradually declining to around 1.2K by the end of March. Active users showed a consistent upward trend, growing from 5.9K at the end of December to approximately 11.1K by the end of March.
For Vivino: Buy the Right Wine, the download numbers saw a decline from 1K at the end of December to 286 by the end of March. The app's weekly active users also declined from 6.4K to 4.5K over the same period. Revenue remained relatively flat, with occasional minor increases, peaking at $1 in several weeks.
DropChef showed low but steady download numbers, starting at 38 at the end of December and peaking at 145 in the first week of January. The numbers then fluctuated, ending the quarter at 37 downloads per week. Unfortunately, there was no available data on active users or revenue for this app.
CrowdFarming had minimal downloads, with the highest being 40 in the first week of January. The numbers remained low, often in single digits, and ended the quarter with no downloads in the last reported week. There was no data available for active users or revenue.
Lastly, Gousto started Q1 with very low download numbers, peaking at 31 in the second week of January. The app's weekly downloads remained under 20 for the rest of the quarter. Active users showed a steady performance, starting at 10 and reaching a peak of 53 in early January, before stabilizing around 34 by the end of March.
For more detailed insights and data, visit Sensor Tower.
